Entrepreneurial Foundations
From idea to LLC.
Enrol as a Scholar to enter this Program, keep a record of your progress, and pursue the Certificate in Entrepreneurial Foundations (Foundation tier)..
Enrol in the AcademyNo tuition is configured for this Program. Register your interest and we will write to you when admissions open.
Request information →- 101Course
Entrepreneurial Mindset
The disposition of the founder.
19 lessons·FoundationWhat entrepreneurship actually isHabits of mindFailure and resilienceThe founder's operating week - 102Course
Finding Problems Worth Solving
The move most founders skip.
19 lessons·FoundationWhat a problem isSources of real problemsEvaluating problemsFrom noise to statement - 103Course
Customer Discovery
Learning what the customer actually needs.
20 lessons·FoundationThe disciplineFinding the right peopleRunning the conversationSynthesis - 104Course
Market Research
The disciplined study of the market before the bet.
19 lessons·FoundationMarket definitionsSourcesThe market mapMaking the bet - 105Course
Business Models
How the firm captures value.
26 lessons·FoundationThe model, definedThe familiesChoosing the modelThe artifact - 106Course
Value Proposition Design
The one sentence customers pay for.
15 lessons·FoundationThe definitionThe craftTesting - 107Course
Competitive Analysis
The disciplined study of who you fight.
14 lessons·FoundationWho competes with youThe frameworkThe memo - 108Course
Product Development
Building the thing worth selling.
20 lessons·FoundationWhat a product isPrioritizationBuildingShipping - 109Course
Brand Strategy
The compounding asset most firms neglect.
18 lessons·FoundationThe ideaThe partsLiving the brandThe Anabasis standard - 110Course
Naming
The single most permanent decision.
11 lessons·FoundationNaming as craftThe process - 111Course
Domains
The digital piece of ground.
10 lessons·FoundationThe domain, understoodAcquisition - 112Course
Building an MVP
The first thing worth showing.
20 lessons·FoundationThe idea, honestlyThe buildThe launchLearning - 113Course
Launching
The move most founders botch.
20 lessons·FoundationBefore the launchChannelsThe dayAfter the launch - 114Course
Business Planning
The one document the founder must be able to write.
26 lessons·FoundationThe plan, understoodThe sectionsThe craftThe plan in practice - 115Course
Entrepreneurship Capstone
The Program's terminal artifact.
3 lessons·FoundationThe Capstone