1005Course · Practitioner
Franchising
The disciplined replication.
Franchising is disciplined replication under a regulatory regime (the FDD in the US). This course covers the economics, the alternatives (licensing, company-owned), and the honest viability test.
- 01
Distinguish franchising from licensing.
- 02
Design a franchise system.
- 03
Manage franchisees.
Pacing
1 week · ~3 hours.