403Course · Practitioner
Psychology
How buyers actually decide.
This course teaches the durable, replicable principles of buyer psychology — Cialdini and Kahneman, honestly — and the ethical line that separates persuasion from manipulation.
- 01
Apply the durable psychology principles.
- 02
Design without manipulation.
- 03
Distinguish research from folklore.
Pacing
1 week · ~3 hours.
- IModule
The principles
The replicable ones.
- IIModule
Ethics
The line.