907Course · Professional
Go-to-Market for AI
How AI companies find customers.
How AI companies find customers. PLG, SLG, and the AI security review that gates every enterprise deal.
- 01
Choose a GTM motion.
- 02
Design the sales cycle.
- 03
Handle procurement.
- 04
Measure GTM.
Prerequisites
- — Program I — AI Foundations.
Pacing
~3 hours.
- IModule
The motions
PLG, SLG, and hybrids.
A Note from the Faculty
The AI security review has replaced the demo as the gate to enterprise revenue.